Craftsvilla is one of the leading Indian marketplaces that sell unique Indian products online. Known for selling handmade, vintage, ethnic, organic, and natural products from India, Craftsvilla connects local artisans and designers directly to global consumers.

With an aim to remove mediators between local artisans and their customers, Craftsvilla not only helps artisans to sell their products to a wider audience, but it also helps customers to discover and buy products that they would not otherwise find easily.

Funded by US-based Investors, Nexus Venture Partners and Lightspeed Venture Partners, Craftsvilla was hailed as the “Hottest Young Company in Handicrafts in India” by the media.

INFLUENCER MARKETING FOR FASHION E-COMMERCE, CRAFTSVILLA

--

--

A dupatta to match your favorite kurta at a cousin’s wedding, a lipstick color that goes well with your dress for the girl’s night out or the outfit you should wear on the first day of office, women have always turned to YouTube for the best advice.

In fact, with the increased focus on looks, outfit, and physical presentation, even men have started seeking using YouTube for reviews related to fashion and trends.

Well, who doesn’t want to be the ‘Best Dressed Person’ of the group!

Considering this, here’s a list of the Top 10 Indian Fashion YouTubers you must follow to stay trendy and classic:

TOP INDIAN FASHION YOUTUBERS IN 2021–2022

--

--

The marketing landscape in India has undergone tremendous changes since the advent of influencer marketing. This new-age digital concept runs on the age-old formula of word-of-mouth marketing, making it the most effective branding tool for all sectors. Hence, companies have realised the importance of allocating adequate budgets to deploy fool-proof influencer marketing campaigns in order to achieve a range of objectives such as brand awareness, amplification and lead generation. However, there are two sides to every coin. Let’s take a look at the biggest challenges brands face while adding influencer marketing to their branding strategies and our solutions to each and every one of them.

PROBLEMS FACED BY INFLUENCER MARKETING AND SOLUTIONS FOR EACH ONE OF THEM

--

--

Whether you’re about to launch your startup soon or already have an established presence in the industry, developing a content marketing strategy is always welcome. According to Business 2 Community, 70% of companies actively invest in content marketing, with 24.26% planning to do so in the near future. However, 90.63% of pages get zero traffic from Google’s search engine, with only 1.3% of content making up 75% of total social media shares.

This makes it extremely important for startups to develop a killer content marketing strategy early on and avoid being left behind by their competition. With that, let’s look at what makes content marketing so pivotal for startups and small businesses in 2020 and how to do it so properly.

WAYS TO DEVELOP A KILLER CONTENT MARKETING STRATEGY FOR YOUR STARTUP

--

--

Are you passionate about the latest technology? Are you a tech freak? Is your browser history filled with technology-based websites? Then, here is the list of top technology influencers, who you should be following if you aren’t already.

We have handpicked each of these technology bloggers in India based on their frequency in blogging, quality of content, web ranking, Domain Authority and their expertise in their niche of blogging.

If you want more insights on how to leverage influencer marketing and digital marketing for your brand, please do read our book on digital marketing insights, which can be purchased on Amazon or read our Influencer Marketing Guide.

TOP TECHNOLOGY INFLUENCERS IN INDIA

--

--